Meet our owner, founder + CEO


"The badass woman in me honors the badass woman in you. Cheers queen." #MORETHANCLOTHES


Hey there sister! 

Welcome to the Everyday Chic Boutique fam aka ECB Nation! My name is Karli & I am proud owner, founder and CEO of ECB. 

Opening ECB was a literal dream come true for me. I graduated from college in 2012 with two Bachelor degrees in Marketing and Graphic Design, an idea and an intense passion for shopping. ((who knew, right?!))

In 2014 my idea started coming to life out of an extra bedroom in my house then quickly moved into a small storefront in Wilmington, Ohio. A year later we expanded into our current 6,500 square foot HQ in the Historic heart of Downtown Wilmington.

Our website runs out of our HQ in Wilmington where we process, photograph, measure, pack and ship every single order! We've shipped to every state in the USA & many other countries around the world! (this still amazes me DAILY!)

Entrepreneurship is the perfect outlet for me to connect with our community and form so many incredible relationships, while still exploring my own creativity. From merchandising, website design, photography, product selection, advertising and marketing, Everyday Chic keeps my imagination soaring.

I love the art behind fashion, I believe style is a way of saying who you are without having to speak. Our team is obsessive about providing a tailored, empowering customer experience. We hand select each item to ensure a unique and high quality selection. Shopping should be easy & the process should be painless! It is our mission to be MORE THAN CLOTHES™️ -> we ensure a fast, friendly, fun and exciting shopping experience through every single step of your journey! We hope you enjoy it as much as my team and I enjoy bringing it to you!

When I'm not working I love spending time with my family - my husband, Tristen and our beautiful little girl Harrisyn Kates! You can Harrisyn working in the warehouse, going on team ice cream runs or hanging out on photoshoots with her Mama- she loves her days at ECB! To say we spend our days off shopping would not be an understatement by any means, I'm also a dog momma to my adorable little ankle biting chihuahua, Jackson. I love traveling, makeup, Mexican food, country music, summertime, bonfires, strawberries and monkeys. Oh yeah, I REALLY LOVE SHOES!

I would personally like to thank each and every single person that has supported Everyday Chic throughout this amazing journey. I truly am grateful for every single one of you & I'm so excited for what's yet to come!

I'd love for you to come follow me over on Instagram -> @keeping.upwith.karli




Orders over $150 ship FREE direct from our HQ in Wilmington, Ohio!


Hassle free cash back returns + exchanges within 30 days of delivery!


SEZZLE -> our interest free payment processor is available on all orders over $100!

More Than Clothes